Celebrating 20 Years of Mango Magic: The National Mango Board Marks Two Decades of Sweet Success
This year, the National Mango Board (NMB) celebrates its 20th anniversary, marking two decades of extraordinary growth, innovation, and passion for America’s favorite tropical fruit. Since its founding in 2005, the NMB has transformed mangoes from a niche fruit into a household staple — and the numbers tell the story.
In just twenty years, U.S. mango consumption has nearly doubled, climbing from 1.9 pounds to 3.5 pounds per person annually. Today, mango proudly ranks as the 10th most consumed fruit in the nation. The mango industry’s value has skyrocketed, gaining an additional $1.5 billion since 2015, with a $16 return for every dollar invested. U.S. mango imports have also surged by 255%, reaching $929 million in 2024 — clear proof that the mango moment is here to stay.
A Vision for the Future: “Mangoes in Every Grocery Basket by 2030”
As the NMB looks ahead, its mission is bold and inspiring: to see mangoes in every grocery basket by 2030. Backed by a strong supply chain delivering over 130 million boxes of mangoes every year, the Board continues to serve as a resource for the industry.
From shopper innovations to exciting partnerships, the NMB keeps mangoes front and center in consumers’ minds (and carts). Through creative programs, nutritional resources, and seasonal campaigns, the NMB has taken mangoes from just some fruit to a lifestyle.
NMB’s digital presence connects consumers, retailers, and industry professionals through recipes, research, educational content, and even gamified experiences. It’s a space that celebrates the mango in all its vibrant forms — from how to choose, cut, and serve it to the science behind its incredible nutritional benefits.
Education has always been a core part of the NMB’s strategy. Over the years, the organization has supported more than 40 nutrition and health studies and over 100 production and post-harvest research projects, building a robust foundation of knowledge that supports growers, distributors, and consumers alike.
The Decade of Mango
As the National Mango Board celebrates 20 years of progress, partnership, and passion, one thing is clear: the journey is just beginning. With innovation, collaboration, and an ever-growing love for this golden fruit, the next ten years promise to be even sweeter.
Join us in making the next decade “The Decade of Mango.”