News

02/19/2015

The Nutrition PR & Marketing program had a successful year sharing mango nutrition messages across our consumers and nutrition professionals through partnerships with media dietitian ambassadors and media outreach. 

02/19/2015

We will once again offer mango bins to U.S. mango shippers on a first come, first served basis. A limited number of mango bins may be ordered; approximately 1,300 bins will be available. The bins feature mango cutting, selection and ripening messages that can help overcome shoppers’ resistance to buying mangos. 

02/19/2015

Mango scan data and ad tracking results for Q4 2014 are now available. The nation and most sub-regions declined in both dollars and volume per store per week, while retail prices rose. 

02/18/2015

Our Foodservice PR & Marketing program results reveal great success in increasing fresh mango exposure to chefs and foodservice operators due to strong promotions, partnerships and sponsoring industry events. 

02/18/2015

We use trade publications as a channel to communicate messages about mangos to the produce industry. In 2014, our trade media program earned approximately 12 million impressions nearly doubling our 2014 goal of 6 million impressions. 

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