The National Mango Board’s (NMB) second quarter results for their Foodservice PR & Marketing program reveal great success in increasing fresh mango menu items due to strong promotions, partnerships and sponsoring industry events. The foodservice industry is an important audience since it is a prime location for consumers to try mangos, some for
The Journal of Nutrition and Food Sciences published research linking mango consumption to a better diet quality and nutrition intake in adults and children. This research, funded in part by the National Mango Board (NMB), suggests that consumption of mangos in adults is not only associated with an overall better diet, higher intake of whole
Brand new for 2013, the National Mango Board (NMB) produced high graphic, freestanding Mango Display Bins to be placed in participating retail stores nationally. More than 6,000 produce departments will use the displays to educate consumers about mangos and many have already shared positive results and outstanding feedback.
The National Mango Board’s (NMB) new marketing campaign, Mangover, officially launched May 2 with new celebrity spokesperson, Clinton Kelly. Kelly, the co-host of “What Not to Wear” on TLC and “The Chew” on ABC, partners with the NMB to motivate consumers to refresh their dishes and upgrade seasonal favorites with the fresh
Two of the most serious health conditions facing Americans today—obesity and cancer—are the subject of new mango nutrition research presented this week at the Federation of American Societies for Experimental Biology (FASEB) in Boston. This preliminary research identifies important findings that merit further investigation to determine