The NMB completed a palletization and packaging project with researchers and manufacturers. The results include an updated pallet design and an updated box design. Here is the final report from the Mango Packaging Task Force, which provides a 5-page summary of why the packaging and palletization projects were necessary.
For additional details, please review this presentation on the Mango Packaging Project.
Implementing best practices for handling and merchandising can pump up your mango sales. The Mango Handling and Ripening Protocol provides complete guidance and best practices for handling and merchandising mangos at retail.
Click here to get the Mango Handling and Ripening Protocol
The NMB hosted a webinar to share with the industry tactics and strategies to sustain mango sales twelve months throughout the year. The NMB retail team reviewed strategies and tactics on product, placement and promotion for mangos with the objective of turning the mango category into an “Always On” program.
A summer 2015 store display test showed that merchandising mangos adjacent to stone fruit had a 45% net impact on mango volume and dollars, compared to the control panel, in which mangos were displayed in the tropicals set.