Winners of the National Mango Board’s (NMB) third Mango Mania Display Contest for Small Retailers with up to 50 stores have been announced and will be awarded for their creativity in building their best, most beautiful mango display in this year’s competition. The NMB’s display contest resulted in a 273% mango volume increase amongst
The National Mango Board (NMB) has been honored with the Produce Business Marketing Excellence Award for the fifth year in a row in the 2013 competition. The award recognizes innovative produce companies who are revolutionizing the way the produce industry connects its products to the trade and consumers.
The National Mango Board (NMB) hosted its second free Mango Temperature Management and Ripening Webinar on August 22, 2013 for retailers and importers. This webinar focused on providing attendees with information on how to best handle mangos and the importance of proper temperature management to enhance consumers’ mango eating experience.
The National Mango Board’s (NMB) new marketing campaign, Mangover, delivers record breaking results for their Consumer PR & Marketing program reaching consumers a total of 715 million times at the close of the second quarter of 2013; significantly exceeding their quarter two goal of 689 million impressions.
The National Mango Board (NMB) has added new nutrition marketing messages to their existing industry list to strengthen the superfruit’s nutrition story, available now at www.mango.org/nutrition. This effort is part of the NMB’s Nutrition Outreach program which helps spread the word about mango