The National Mango Board’s (NMB) new marketing campaign, Mangover, officially launched May 2 with new celebrity spokesperson, Clinton Kelly. Kelly, the co-host of “What Not to Wear” on TLC and “The Chew” on ABC, partners with the NMB to motivate consumers to refresh their dishes and upgrade seasonal favorites with the fresh
The National Mango Board (NMB) has published the Mango FreshFacts Shopper Insights report, which shows that mango buyers spend 40 percent more per grocery basket than other produce buyers. This report, prepared by Nielsen-Perishables Group, details shopper behavior based on loyalty card purchasing data from more than 30 million U.S. households. The study
The National Mango Board (NMB) is calling for leaders in the mango industry to step forward and participate in the nominations process to become a board member. The NMB is seeking nominations for seven board member positions with three-year terms beginning January 2014. The positions include two importers from District III, one importer from District IV
The National Mango Board (NMB) in conjunction with the University of California, Davis (Department of Plant Science) and the University of Florida (IFAS Center for Food Distribution and Retailing) will be hosting a free Mango Temperature Management and Ripening Program Webinar on Thursday, Apr. 4, 2013 at 4 p.m. Eastern time.