News

07/23/2015

Our It’s Always Summer Here Campaign is in full swing bringing awareness and inspiring consumers on how delicious and versatile mangos are. This summer we have showcased mangos through our favorite sport this year: Soccer! As the official superfruit of the National Women’s Soccer League (NWSL) and an official snack for US Youth Soccer, mangos

07/23/2015

This summer, mangos are buzzing all around and thanks to our nutrition program we feel good about eating them. Our Nutrition PR and Marketing continues to work hard to deliver mango nutrition messages and information in magazines, online, and broadcast media outlets to the U.S. consumer. Through Q2, the nutrition program has garnered over 495 million

07/23/2015

For the third year in a row, the NMB has shipped mango bins for placement in retail stores across the country. The bins were offered to the NMB’s retail partners as well as mango suppliers over a three-month period in the spring. Those who wanted mango bins were given the option for ship dates in Q2, Q3 or Q4.  Nearly 10,000 bins were produced

07/23/2015

Mangos continue to be the big star in the kitchen during the first half of the year with the help of our Foodservice & PR program. This program is essential in raising awareness and education among food operators, chefs and media to increase fresh mango menu items in the kitchen.

Foodservice media helps us incorporate mangos in publications

07/23/2015

Trade publications help us spread the mango message to the industry through numerous magazines, newspapers, and online sites. Through Q2, we have reached produce professionals nearly 7 million times which equals to 87% of our impressions goal of 7.8 million impressions for 2015.

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