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Our ongoing social media efforts on channels like Facebook and Twitter help generate fun conversations about mangos, keeping them top of mind for consumers through new recipes, helpful tips and other tidbits. For deeper engagement and more in-depth content, we also participate in prominent blogger events to build relationships with influential food and mom bloggers. We share key messages and information that bloggers can then pass on to readers, often linking back to our robust online resources. This recent post from the food blog, Around My Family Table, came about from our presence at Camp Blogaway, where the blogger learned – and posted about - varieties, ripeness, mango nutrition and more.